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Paulista Is Turning 1!

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This Saturday, November 3rd, from opening at 7am until closing at 11pm, we will celebrate the end of our amazing first year! It’s been a whirlwind, to be sure, and has flown by at a pace that, frankly, for us, is hard to believe. The year has been filled with a million highs and not surprisingly, a few lows. But ultimately, there is a ton to celebrate as we close out our first year of operations.

Undoubtedly, much of our success in our first year is due to the amazing support we’ve received from our local community. When we did our initial visioning and planning for our Brazilian restaurant and craft beer taproom on the corner of Park Blvd. and Wellington St. in Oakland’s Glenview District, more than anything we hoped we could build a place that would be an anchor for the community; a casual gathering place for friends, families, and neighbors to meet for a great cup of coffee or an açai bowl, a craft beer or glass of wine, an ice cream cone, or a fantastic Brazilian meal.

As we look back on our first year, we believe that this initial goal of becoming a gathering place the our community is still central to what we do. So, as we celebrate the end of our first year, it seems appropriate to tie our celebration into a fundraiser for one of the pillars of the neighborhood, Glenview Elementary School. The fact that each of our own children either went through Glenview Elementary or are there now, makes this an even more logical choice. So, on Saturday, 10% of the proceeds from the day will go the school!

None of this would have been possible without our awesome staff – those who have been there from the very beginning – Oui, Sara, Ranon, Evie, and Lucas; those who have been with us since shortly after the beginning – Gary, Antonio, Tony, Frankie, Wilfrido, and Isaiah; and those who joined us in the last 6 months – Isis, Kavin, Stuart, Douglas, Ling, Joshua, Yasmin, Luis, and Juan. We feel very lucky to have such an incredible team. We would also like to thank our partners – Red Bay Coffee, Mr. Dewie’s Cashew Creamery, Cory Gowan who heads our wine program, Oakland United Beerworks who brews Paulista Pils, as well as the many amazing breweries, cideries, and wineries who we feature regularly. Finally, we would like to thank our wives, Kimi and Britt, and our kids, Gigi, Mimi, Ellis, and Quincy for unconditionally supporting us throughout this rollercoaster of a first year.

We hope you will join us at some point on Saturday to celebrate. As always, there will be great food, great beer and wine, and a great atmosphere. Plus, live music at 7pm with “The Void” a group of young, very talented jazz musicians who recently graduated from our local middle school!

Once again, thank you all for your tremendous support!

– Jesse, Alex, and the Paulista Team

Trivia + Tripel at Paulista

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This coming Tuesday join us for a special SF Beer Week addition of Tuesday Night Trivia as we feature San Francisco’s Laughing Monk Brewing Company and their excellent Belgian Tripel, Third Circle. We’ll pour this 8.7% ABV gem all night for $5, hold a coaster art contest, give away some Laughing Monk beer glasses, and, of course, play some trivia! Join us!

Big Chicken Love

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We are psyched to announce that we will be a part of HenHouse Brewing’s annual Big Chicken Double IPA release on Feb 14th! For those who don’t know, HenHouse will transfer Big Chicken from their tanks to kegs early in the morning on 2/14 and then run the kegs out to participating bars throughout the Bay Area, where they will be immediately tapped and give drinkers the experience of drinking a beer that is as fresh as it can be. And what a beer it will be – a 10+% Imperial IPA with crazy amounts of late addition hops!

Because it’s Valentine’s day and we all will be filled with loving feelings, we will be pairing Big Chicken Double IPA with our Paulista Big Fried Chicken Sandwich and Paulista Big Chicken Skewers.

So, the CHICKEN will be BIG all the way around. What a night!

Oakland Brewers Tap Takeover

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Come celebrate Oakland beer in all it’s glory as we fill all of our 24 taps with beer brewed right here in Oakland! Oakland Breweries Participating:

Ale Industries

Crooked City Cider

Federation Brewing

Ghost Town Brewing

Independent Brewing Company

Novel Brewing Company

Oakland United Beerworks

Old Kan Beer and Co.

Temescal Brewing

Woods Beer Co.


It would have been difficult to fill all 24 of our taps with Oakland beer even just a year ago, but with more and more awesome Oakland beer being brewed, it is time to go all-Oakland at Paulista! We will tap the kegs at 12pm on Thursday afternoon, 2/15, and do our very best to finish them off when we close at 11pm on 2/16. Come and join us!