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October 2018

Paulista Is Turning 1!

By | Events, Paulista News | No Comments

This Saturday, November 3rd, from opening at 7am until closing at 11pm, we will celebrate the end of our amazing first year! It’s been a whirlwind, to be sure, and has flown by at a pace that, frankly, for us, is hard to believe. The year has been filled with a million highs and not surprisingly, a few lows. But ultimately, there is a ton to celebrate as we close out our first year of operations.

Undoubtedly, much of our success in our first year is due to the amazing support we’ve received from our local community. When we did our initial visioning and planning for our Brazilian restaurant and craft beer taproom on the corner of Park Blvd. and Wellington St. in Oakland’s Glenview District, more than anything we hoped we could build a place that would be an anchor for the community; a casual gathering place for friends, families, and neighbors to meet for a great cup of coffee or an açai bowl, a craft beer or glass of wine, an ice cream cone, or a fantastic Brazilian meal.

As we look back on our first year, we believe that this initial goal of becoming a gathering place the our community is still central to what we do. So, as we celebrate the end of our first year, it seems appropriate to tie our celebration into a fundraiser for one of the pillars of the neighborhood, Glenview Elementary School. The fact that each of our own children either went through Glenview Elementary or are there now, makes this an even more logical choice. So, on Saturday, 10% of the proceeds from the day will go the school!

None of this would have been possible without our awesome staff – those who have been there from the very beginning – Oui, Sara, Ranon, Evie, and Lucas; those who have been with us since shortly after the beginning – Gary, Antonio, Tony, Frankie, Wilfrido, and Isaiah; and those who joined us in the last 6 months – Isis, Kavin, Stuart, Douglas, Ling, Joshua, Yasmin, Luis, and Juan. We feel very lucky to have such an incredible team. We would also like to thank our partners – Red Bay Coffee, Mr. Dewie’s Cashew Creamery, Cory Gowan who heads our wine program, Oakland United Beerworks who brews Paulista Pils, as well as the many amazing breweries, cideries, and wineries who we feature regularly. Finally, we would like to thank our wives, Kimi and Britt, and our kids, Gigi, Mimi, Ellis, and Quincy for unconditionally supporting us throughout this rollercoaster of a first year.

We hope you will join us at some point on Saturday to celebrate. As always, there will be great food, great beer and wine, and a great atmosphere. Plus, live music at 7pm with “The Void” a group of young, very talented jazz musicians who recently graduated from our local middle school!

Once again, thank you all for your tremendous support!

– Jesse, Alex, and the Paulista Team

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